Logo maker options, compared fairly

Most logo makers are free to try and charge when you download. Here is what each one costs and who it suits, so you can pick with confidence.

Loowgo

Free
Create, compare and edit free; account needed to pay
To download
$39 one-time per logo with full file kit
Best suited to
People with an idea they can sketch who want a minimalist mark

Canva

Free
Free plan with templates
To download
Pro subscription for premium content
Best suited to
People who need lots of everyday designs, not just a logo
Full comparison with Loowgo

Looka

Free
Design and preview free
To download
$20 basic or $65 premium package, or yearly Brand Kit
Best suited to
People who want a guided logo plus a marketing kit
Full comparison with Loowgo

Brandmark

Free
Free previews
To download
One-time packages from $35 to $195
Best suited to
People who want logo plus bundled brand designs, paid once
Full comparison with Loowgo

Tailor Brands

Free
Try the logo maker
To download
Part of its business plans
Best suited to
People forming a business who want everything in one platform
Full comparison with Loowgo

Prices checked October 18, 2026 on each company's site. Plans change, so check before buying.