Choose Loowgo if
- You want to start from your own drawing.
- You want favicon set, brand guide and black and white files in one $39 price.
- You like a calm, minimalist look.
Loowgo vs Brandmark: two pay-once logo makers
Neither tool forces a subscription. The real difference is how the logo starts and what's included at each price.
The short answer
Choose Brandmark if
- You want business cards, social designs and a one-page website bundled with the logo.
- You want an option with concepts hand-crafted by a design team.
Side by side
| Feature | Loowgo | Brandmark |
|---|---|---|
| Starting point | Your sketch or your business name | Business name and keywords |
| Price model | $39 one-time | One-time packages from $35 to $195 |
| Entry package files | SVG, PDF, PNG, transparent PNG, favicon set, brand guide | PNG and vector logo files |
| Extra marketing designs | Not included | Included in higher packages |
| Subscription | Not required | Not required |
Details checked October 18, 2026. Plans change, so check each site for current pricing. Sources: Brandmark pricing.
Switching from Brandmark
- Draw your idea, or type your name.
- Compare 6 concepts and edit your favourite.
- Download the full kit for $39.
Common questions
Are both one-time payments?
Yes. Brandmark and Loowgo both sell logos with a one-time payment.
Which includes a brand guide?
Loowgo includes a brand guide PDF at $39. Brandmark includes brand guidelines in its Designer package and above.
More comparisons
Try it with your own sketch
Creating, comparing and editing is free. You only pay when you download.