Choose Looka if
- You want a guided flow that suggests logos from your business details.
- You want to buy the logo files once, from a $20 basic or $65 premium package.
- You'd like an optional yearly Brand Kit with business cards and social posts.
Looka vs Canva: which is better for making a logo?
Looka is a guided logo maker. Canva is an all-round design tool with logo templates. Here is how they compare for a logo, with sources.
The short answer
Choose Canva if
- You also need posts, flyers, presentations and videos in one place.
- You already pay for Canva Pro.
- You're happy to design the logo yourself, shape by shape.
Side by side
| Feature | Looka | Canva |
|---|---|---|
| Starting point | Business name, industry and style choices | Templates or a blank canvas |
| Free to try | Yes, pay only to download | Yes, free plan |
| Logo price | $20 basic package (one PNG) or $65 premium package | Free plan; Pro is a paid subscription |
| Trademark use | Full commercial rights after purchase | Template logos are non-exclusive and can't be registered as a trademark |
| Other design work | Brand Kit subscription for marketing designs | Thousands of design types |
Details checked October 18, 2026. Plans change, so check each site for current pricing. Sources: Looka pricing, Looka help, Canva trademark help, Canva pricing.
Where Loowgo fits
- Have a rough idea or drawing already? Loowgo turns your sketch or business name into 6 minimalist concepts.
- Creating and editing is free. Each finished logo is $39 once, with SVG, PDF, PNG, favicon set and brand guide.
- You can still use your logo inside Canva or anywhere else afterwards.
Common questions
Is Looka or Canva cheaper for a logo?
Canva's free plan costs nothing if you design from its free elements. Looka charges once to download, from $20 for one PNG or $65 for its premium package.
Can I trademark a Canva logo?
Canva's help centre says logos made from its templates can't be registered as trademarks, while logos built from scratch with its basic shapes and fonts can be.
Do I own a Looka logo?
Looka says you get full commercial rights after purchase, even if a subscription ends.
Is there another option?
If you'd rather start from your own sketch, Loowgo creates minimalist concepts from it. It's free to try, and an account is needed to pay $39 for your logo.
More comparisons
Try it with your own sketch
Creating, comparing and editing is free. You only pay when you download.